The elusive social media question – when is the best time to post? One answer: Post when your audience is most active on the social media platforms you use.Continue Reading
Think about mobile when you create content for any social network!
If you need evidence, I’d like to introduce you to Facebook’s latest earnings report. In it Facebook reports that 526 million monthly active users interact with Facebook SOLELY from mobile devices! That’s nearly DOUBLE the amount reported this time last year. The 526 million includes usage of Facebook’s mobile site, the mobile app, and the Facebook Messenger App. That’s staggering growth for mobile only usage.Continue Reading
The social media gold rush promised businesses marketing success on channels that are cheap and easy to use. With stories about entrepreneurs making a name on Facebook, online boutiques getting traction on Pinterest, and the new class of YouTube millionaires, the pressure for businesses to have a presence on social media is huge.Continue Reading
Pinterest is becoming an increasingly useful tool for many businesses.1 2 3 Is your Pinterest profile working just as hard for your business? If not, perhaps it’s time to check in with these 12 simple tips for proper pinning:Continue Reading
Last month we covered a few common mistakes in managing your social media pages in “5 Things Keeping You from Begin a Social Media Rockstar.” Let’s say you’ve read the post and are thoroughly convinced that you’ve mastered 1.) talking to the right crowd, 2.) creating unique content, 3.) listening to your audience, 4.) establishing your brand, and 5.) posting positive and engaging content.
Now what?Continue Reading
Okay, you’ve given this social media thing a fair chance. You’ve been tweeting, sharing your photos on Facebook, and you even have a product catalog on Pinterest. But after all your hard work you’re not seeing the results. People just aren’t commenting, liking, and retweeting. You’ve got only a handful of followers and none of them seem to be clicking through to your website.Continue Reading
Whether you love it or hate it, it’s that time of year again. It’s time to start planning your holiday marketing strategy. And now that internet users are spending over 20% of their online time on social networks, you’d be savvy to include promotions via Facebook, Twitter, and perhaps for the first time ever, Pinterest. In fact, this will be the first holiday season where Pinterest may play a huge role in online shopping.Continue Reading
Welcome to the 2012 Google+ Awards!
We are here tonight to honor brave pioneers in social media, those brands willing to explore an empty space, to engage civilizations of software engineers , web developers, and other alien life forms, and to boldly go where only men have dared go before.
Yet even in the face of these considerable perils, there are some that have brazenly staked the virtual earth with their logo-flying flag. They have fortified their profiles, enCircled a following, and courageously let it all Hangout.Continue Reading
Even limited to 140 characters, the Twitterverse can be pretty intimidating for new users. Here are a few tips for making a graceful entrance and avoiding some of the most common Twitter faux pas:Continue Reading