Digital Advertising Specialist

Paragon is looking to add a digital advertising specialist to our growing team. Come work with people who are dedicated and passionate about the success of small to midsize businesses. We are a humble and modest crew that values hard work, creative thinking, curiosity and continuous learning as well as having fun.

The Position

The Digital Advertising Specialist develops paid search marketing campaigns on Google, Bing, Facebook, YouTube and other social media platforms to support clients’ marketing initiatives.

The ideal candidate will be a self-starter with a desire to learn and evolve with a rapidly growing company in an ever-changing industry. A passion for data and analytics, as well as strong language and communication skills, are absolute musts.

Primary Responsibilities

  • Creating and optimizing digital ad campaigns for Google, Bing, Facebook, LinkedIn and other platforms as needed
  • Creating ads using graphics and video content
  • Keyword and audience targeting research
  • Reporting and analysis of campaigns
  • Monitor and maximize budget
  • Prepare and present client reports
  • Identify the latest trends and technologies in the industry and how to utilize
  • Work with our team to brainstorm new and innovative growth strategies

Required Skills

  • Excellent written and verbal skills
  • Proficient in Microsoft Excel & PowerPoint
  • High attention to detail
  • Ability to work efficiently and independently
  • Google AdWords Certification (must become certified within 30 days of hire date)

Brownie Points For:

  • AdWords Experience or Certification
  • Blogging/Social Media Experience
  • Google Analytics Experience or Certification
  • Other online marketing experience
  • Email marketing experience

Type

This is a full-time position in our Keene, NH office.

This Position Has Been Filled

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Pay Per Click
Advertising

Search Engine
Optimization (SEO)

Social Media
Management

Website
Development

Email
Marketing

Website
Analytics