Measurably Better Results

Our Purpose is Simple

To provide high quality digital marketing solutions to small and mid-sized businesses, nonprofits, and other organizations. We challenge the notion that businesses have to navigate the digital marketing landscape on their own.

Pay Per Click
Advertising

Search Engine
Optimization (SEO)

Social Media
Management

Website
Development

Email
Marketing

Website
Analytics

What Our Customers Say

“Paragon Digital Marketing has been a pleasure to work with from day one. This diverse group of experienced marketers has helped us with Search, Display, SEO, and much more.”

Digital Marketing
Solutions

Regardless of your industry, operating without a digital marketing strategy is no longer an option. Whether you’re looking for some project-based help or a comprehensive digital marketing strategy, Paragon is here to help.

Marketing
Automation

Marketing Automation has the power to turn your company into a powerhouse. Deliver the right message to the right person, at scale.

Lead
Generation

Very often, a company’s success can be attributed to how busy its sales team is. Keep your sales engine humming with a steady supply of high quality leads.

Website
Development

Mobile friendly responsive websites using WordPress, Joomla and Drupal. We can help your website be easy to use so your visitors find what they came for.

Conversion Rate
Optimization

Are you converting all the visitors you could? We test and optimize all aspects of digital campaigns, emails, websites and landing pages so you get the most out of your investment.

Reputation
Management

A company’s online reputation can either be paving the way for future business, or souring relationships before they start. How does your reputation stack up against the competition?

From the Paragon Blog

  • Google analytics reports Essential Google Analytics Reports for Every Marketer

    Google Analytics is a great free tool for collecting and reporting your website data. It’s also one of the most commonly used website tools, run by more than 12 million websites in the U.S. alone.

    While GA is valuable, it can also be overwhelming in terms of all of the data it gathers. That’s where knowing your reports comes in. Some key reports are especially important to marketers and can help you to cut through the noise.

    (more…)
  • Happy Earth Day From Paragon Digital!

    Every year on Earth Day, people take the time to celebrate our planet and everyone who works for its betterment.

    Today, I’d like to share what we’re doing at Paragon to promote sustainability. We’ve quietly done a lot over the years and I’d like to share our story and efforts, not to toot our own horn, but to inspire other people and businesses and show what’s possible. Did you know we recently moved into a 150 year old church that sat vacant for a decade and its now a super energy efficient space with net zero energy usage? More on that later.

    (more…)
  • Optimize your website These Tests Can Help You to Optimize Your Website

    It’s not enough just to have a website, you need to make sure your website is optimized to achieve the goals you would like.

    Conversion Rate Optimization (CRO) is the term for the testing and tweaking of elements on your website in order to get more of the results that you want. CRO is a great way to find gains, even for things you may not have thought of.

    Importantly, it should be a methodical process. Sometimes businesses throw things at a website to see what sticks, but often miss elements that might give even better results. If you’re embarking on a testing program, we always suggest that you start out by identifying the goals and micro-goals that contribute to success first. 

    (more…)