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With more than 90% of the US population shopping online, digital marketing is becoming more important than ever. Read on for new strategies and data to help you make 2021 your most successful year.
Digital Marketing
The global pandemic has dramatically shifted the digital advertising landscape. Read on to find out how trends are changing and how to be effective in 2021.
Search/SEO
Do you need to get more backlinks to improve your SEO? Here’s what that means and what you can do to achieve it:
Digital Marketing
Have an effective lead nurturing program in place? Every business needs one – here’s what’s working now…
Digital Marketing
Defining your customer personas will help you target your ideal customer and significantly improve your marketing strategy. A customer persona…
Digital Marketing
One of the most important things you’ll do as a business is to deeply understand your customer. That includes understanding…
Digital Marketing
Imagine you could target the people who visit your competitors’ stores by serving them specific ads on their mobile devices,…
Search/SEO
SEO is complicated, but the idea itself is simple. SEO stands for search engine optimization: Optimizing your website for search…
Digital Marketing
Members of the Paragon Digital team were invited to present at this year's NERD Summit which took place during the…
