Members of the Paragon Digital team were invited to present at this year’s NERD Summit which took place during the weekend of March 9th at UMASS Amherst. The NERD (New England Regional Developers) Summit is a chance for area developers to connect and collaborate with their community. Luckily, NERD Summit captured these presentations and have posted them on their YouTube channel. We’ve linked them for you to view below.
Testing User Experience to Increase Success
Director of Digital Marketing Mike Briggs gave a presentation on how continued measurement and improvement of a user’s website experience are critical to success. You’ll learn the most popular tools available to measure and improve your web site, from heat mapping, form mapping, to visitor recording and A/B testing, and he’ll give you the tools you need to get started. Then he’ll explore some common areas to jump-start your own testing program.
WordPress to Drupal Blog migrations
Web Strategist and Project Manager Matt Goodwin recently had to perform a few WordPress to Drupal migrations. In this presentation, he shares his experiences, including methodologies to implement, modules to know, tricks of the trade and pitfalls to avoid. You’ll walk away knowing where to start, what questions to ask, what tools you’ll need, and much more.